{"id":4449,"date":"2020-04-01T15:47:30","date_gmt":"2020-04-01T14:47:30","guid":{"rendered":"https:\/\/blog.internetvista.com\/?p=4449"},"modified":"2022-03-11T08:38:29","modified_gmt":"2022-03-11T07:38:29","slug":"how-to-test-a-registration-form","status":"publish","type":"post","link":"https:\/\/blog.internetvista.com\/nl\/how-to-test-a-registration-form\/","title":{"rendered":"HOW TO TEST A REGISTRATION FORM?"},"content":{"rendered":"

These days, forms are essential on the web, whether they are contact forms, registration forms, search forms or connection forms. In digital marketing, they are taking on a key role.<\/p>\n

Designed to collect data on site visitors, a contact form is comprised of several important components: the fields to be filled in and the submit button to send the data. However, this type of form can have inherent flaws or problems<\/strong> that may or may not be serious but that are not necessarily visible at first sight. Hence the need to test these forms<\/strong> on a regular basis to be able to make the necessary corrections. For lead generation, contact forms and registration forms are crucial.<\/p>\n

The problem with the registration forms<\/h2>\n

\"Erreur<\/p>\n

A registration or service sign-up form is usually attached to a database to store the information. If this database is not properly up and running, the form cannot work.\u00a0 Apart from this database, other processes can also fail when registering or submitting the form and these processes must also work properly. These can be form validation or displaying the thank you page; all of which can potentially cause problems with the functioning of a web form.<\/p>\n

Problems with the registration form are more common than you might think. What\u2019s more, they may not necessarily come to the attention of the webmaster. It is the end user who comes across an error on their screen, who might find themselves grappling with a form that cannot be validated or that loads endlessly. All of this could be detrimental to the user experience, which is very important for the reputation of your site. Only an effective monitoring tool such as the one we propose here with internetVista <\/strong><\/a>can tell you in real time when this problem occurs. It also reveals the source of the problem, making solving it a straightforward task.<\/p>\n

Combining Synthetic Monitoring with AB Testing<\/h2>\n

In the field of marketing, several testing solutions are used by experts. The most common is AB testing, but this can be accompanied by synthetic monitoring. This monitoring focuses on the uptime and performance of each component of the registration form, but also on ensuring that the form works at all times.<\/p>\n

The AB test and its specific characteristics<\/h3>\n

An AB test, also known as a split test, allows the comparison of two versions of a page. It shows which of these versions performs better. For example, it measures the version with the highest navigation time, the lowest bounce rate or the best conversion rate. Coming back to the subject of this article, it could also help to choose the version that \u201cworks\u201d best for your registration form.<\/p>\n

Thanks to AB testing<\/strong>, you know which page will best reach your marketing objective. All you have to do is select the variable(s) that will help you achieve it and duplicate them across your site.<\/p>\n

It is recommended to use only one variable per AB test. This means that you will know exactly what you need to change to optimize your site. So, for a registration form, you should test it by analyzing each field to be filled in one by one before moving on to each checkbox field and finally the submit button.<\/p>\n

In our humble opinion, AB testing only gives convincing results if the test sample is large enough, in this case if you have enough visitors.<\/p>\n

Synthetic Monitoring and its contribution to AB Testing<\/h3>\n

The AB test calls for two links to be analyzed. They will be tested to determine which one offers a better customer experience or a better ROI. With Synthetic Monitoring<\/strong>, you perform a kind of \u201cping\u201d of the site infrastructure following a process you yourself define. For example, you can set it up to check the completion of each field of the subscription form and to check the submit button.<\/p>\n

During an AB test, the data collected through Synthetic Monitoring is the general performance of the website. Combined, they show you:<\/p>\n